Email animation and GIFs


Bring campaign artwork, product stills or a finished film into an email header or a short GIF. We design the loop around your message and template, keeping the first frame useful when animation does not play.



What we make

  • ●Animated email headers from campaign artwork, product stills or footage.
  • ●Product loops, animated type and simple sequences with one readable message.
  • ●A useful static first frame and a separate still fallback where requested.
  • ●Dimensions, loop length and compression agreed against your template and file-size budget.
  • ●Related website or display animation as a separate deliverable, with its own format requirements.

For language and format batches from one campaign, see versioning and localisation.

Tools

After Effects and Photoshop for motion, image preparation and GIF exports.

How the work runs

Start with the template

Send the email layout or header dimensions, brand assets, campaign message and any file-size limits. Tell us which mail clients or preview service your team uses.

Design the loop

We agree the sequence and a first frame that communicates the message on its own. Artwork and movement are simplified where that improves readability or reduces file size.

Check the delivery file

We export the agreed GIF and fallback still, check dimensions and file size, and review the supplied email preview with your team. Template integration and testing scope are agreed before work starts.

The work

These portfolio films demonstrate animation and product-motion craft. They are not examples of delivered email GIFs or proof of compatibility with an email platform; email output is scoped and checked against your template.

Questions we get

Yes. Supply the campaign artwork, product stills or master film together with editable files where available. We review what can be animated before quoting.

Playback varies, so the first frame must also work as a still. We agree the target clients and preview checks with your team rather than promising universal playback.

Use the budget set by your template or email team. Image dimensions, number of frames, colours and loop length all affect weight; we balance them against the message.

No. An email GIF is an image file. An HTML5 display banner has a different delivery specification and is scoped separately.

By the day, with source artwork, number of loops, dimensions and revision rounds agreed before work starts. Reusing an approved campaign can reduce the amount of new artwork needed.

What clients say, in their words

Every line is quoted as written. Nothing is edited for effect.

Rated 5.0 on Google Reviews
Unicef UK

Motiohead have been an absolute pleasure to work with - consistently high quality work, very speedy, trustworthy and well priced. I'd definitely recommend to others and I'd also definitely work with them again. They are also excellent communicators and are very accommodating with updates to briefs, which has been a real help. We'll be working with Motiohead again for sure.

Imogen Walker, Digital Content Specialist

Unicef UK

itv

I've used Motiohead on a few occasions and couldn't recommend them highly enough. Always prepared to go above and beyond to ensure we meet our tight deadlines (without any issues). Always a pleasure to work with and plan to use them again in the future.

Kenny England, Producer

itv

Thred

We have used the company several times for video and editing jobs. They have always been very professional, had great equipment, understand the brief, and edited the video to our exact specifications. We have used them more than 10 times and will continue to do so going forward. Great work.

Carmen Greco, Co-Founder

Thred

Motioheads team are highly skilled, creative & professional. Their communication is impeccable, and I wouldn’t hesitate to approach them for further creative briefs.

Emily Venables

Facebook review, 8 September 2025

The whole Motiohead team are brilliant! We have come to them with a couple tricky, time sensitive projects and they have smashed it out of the park. Providing us with really high quality results, extremely efficiently. Would thoroughly recommend!

Patrick Haynes

Google review

Motiohead were fantastic for our latest documentary project. We handed them a ton of research, and they transformed it into brilliant, clear, cinematic motion graphics that drove the story. They were incredibly fast and delivered without any fuss. If your film needs high-end visuals then motiohead are a great choice!

P J

Google review

Fantastic working with Motiohead. They really went the extra mile to create the perfect motion graphics for our project.

Tom Charnley

Google review

Motiohead have been incredible during our post production edit process. Turning around edit after edit with very tight deadlines. They understood quickly what we required and actioned accordingly. A huge thank you to project manager Arseniy who has provided a 1st class service and delivered this project and also our super star editor Mark. Thank you to the Motio team and I look forward to working with you in 2023! Highly recommended:)

Bianca Brett

Google review

We worked with Motiohead to produce a short animation for social channels for one of our clients. They were attentive and responded well to our feedback and direction throughout the process. We also found them to be flexible and patient, which was greatly appreciated. Overall, a great value partner.

Sam Lewis

Google review

Super professional and skilled team! Great communicators. 100% recommend

Paul Perelka

Facebook review, 6 June 2023

Enjoyed working with the team, our fist time experience was flawless. Motiohead understood and followed the brief and did not hesitate to ask where things were not clear. Shared professional opinion and triple checked that we were satisfied before issuing invoice. Excellent customer service overall and would highly recommend. Will certainly use services again. Thanks.

The Africa Centre

Google review

I have been working with Motiohead on numerous projects, they are quick and have great attention to detail. They have great communication and incredible skillset across both design and motion graphics. I would highly recommend!

Charlotte

Google review

It's clear that Motiohead cares about its work and take the time to do it correctly. I am particularly impressed with their ability to provide high attention to detail, without compromising on speed. Thank you for putting in the extra effort during this busy time. Positive Responsiveness, Quality, Professionalism, Value

Didem Tekin

Google review

Tell us what you need and when


One message is enough. You will have a reply within one working day, with the questions we need to ask first, if any.


What is it, for whom, and by when?

What happens next


  • 1.

    Tomorrow, a reply. From the studio, with our answer or a couple of questions.

  • 2.

    This week, a plan. What you get, when, and what it costs, in writing. NDA first if you like.

  • 3.

    Then we make it. You watch the first cuts on a link and say what you think.

Or write to hello@motiohead.com

Motiohead on Google Reviews
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