Charities and NGOs. Four campaigns for Greenpeace UK's paid social: vertical and square films of fifteen seconds, cut from press photographs, briefed on a Tuesday and running by the weekend.
Greenpeace UK's digital marketing team runs always-on paid social on Meta and needed campaign films at campaign speed: a brief, an image board, a script that might still change, and a deadline set by the weekend's media plan. Four campaigns came to us this way: Upcycle, the plastics films, Lead the Way before a G7 summit, and The Big Plastic Count.
Charity campaign films for paid social: vertical 4:5 and square 1:1 cuts of fifteen to nineteen seconds, readable without sound. Press photographs animated with the campaign's own words as kinetic type, the message in the first second, Greenpeace's type and colours, the logo and date on the end card. Still frames approved before animation, first versions within a day, amends the same day. The team came back for more within weeks of the first films, and regularly after that. NGO video production at campaign speed: charity animation and paid-social films from press photographs, briefed and delivered inside the week.
All Charities & NGOs workTell us what you have in mind, with this case as the reference. You will have a price for comparable work within one working day.
1.
Tomorrow, a reply. From the studio, with a price or a couple of questions.
2.
This week, a plan. What you get, when, and what it costs, in writing. NDA first if you like.
3.
Then we make it. You watch the first cuts on a link and say what you think.
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